4 Signs You Are Working With the Right Wedding Album Printing Company

There’s no doubt that selling prints can be one of the most vital revenue stream for your photography business. As a wedding photographer, printed albums are easily the most obvious way to extend your profit margin beyond the shooting session. 

Besides, giving your clients a tangible experience that they’ll cherish for years to come, albums serve as your ultimate PR tool. A well-made album with premium look and feel is often the best way to display a photographer’s creativity. At the same time, it preserves the best moments and memories from the special day, telling the couple’s story in a beautiful and cohesive manner. 

Because of how important albums are, you must put in serious thought into choosing the right album company you’d want to partner with. Whether you’re already working with someone or looking to hire an album company, knowing they are the best for your business can be tough.  

There are many different styles and types of albums, at different price points on offer. Working with a company that doesn’t match your expectations or fails to deliver on the promises can waste valuable time and money, especially during a busy wedding season.

Zeroing in on the right company seems daunting, right? Not anymore. 

Let us spell out some signs which will tell if an album design company is right for you.

  1. It has a vast array of customization options and album covers

No two clients are alike. If one client would prefer a classic leatherette cover album, another would prefer a sleek one with an acrylic window, and still, another would want theirs as an earthy linen handcrafted piece. 

In the same way, you might want to offer your clients the best medium for your clicks. If your album company can offer various personalizing elements and different variety of prints, you are working with the right one.


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2. It has the right balance of traditional and modern

Albums make for an emotional keepsake. Also, nothing beats showing an album to friends and family when you want to revisit the special day. However, this age of social media display and online records requires digital copies as well. 

A reliable and reputed album company will give equal weightage and design consideration to the digital photo collection as well. Think, digital photo albums that have sleek leather covering or wooden details with detachable LED screens, or albums with dedicated USB slots and cases. If your wedding album company also offers custom album designing, you know you are working with the right company!

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3. It has affordable pricing and provides discounted samples 

As a photographer, offering albums to clients should add handsomely to your bottom line. This only occurs if your album design and printing company is giving you quality products in reasonable pricing. The right company will have flexibility in choosing services that you require, making it a more cost-effective proposition for you. Most importantly, they should offer sample/studio books at attractive discounts for you to display, a mutually beneficial offer.


4. It helps you wow your clients — from prints to presentation 

A photographer’s job does not end with a photo shoot. You need to present your shots beautifully and pay attention to how you package the final product for delivery. It all adds up to create that delightful experience that every client desires. Working with an album design company that knows the importance of good packaging is worth its weight in gold! We, for instance, have an entire range of premium handcrafted album presentation boxes that not only enhance the beauty of our printed albums but also serve as an amazing branding tool for your business.

Make an informed decision

Album Design Store has been working with numerous professionals for a decade now. As a leading album printing company, we help photographers and videographers create unique, customized album designs for their clients’ wedding. Our services range from custom designing album layouts to printing—we are a one-stop-solution.

If you are a wedding photographer, working with us will guarantee happy customers and growth in business. We excel in finest quality albums with variety of options for covers and presentations boxes. 

After all, albums are not just printed photos but an heirloom of moments steeped in emotion. The right company translates this in their products! 

Let our streamlined process take away all your post-production burden and deliver a great product at affordable prices. Just focus on your shots and leave everything else to us!

5 Foolproof Ways to Make Your Clients Want a Printed Album

Many clients these days are happy to just receive digital copies of their photos. Of course, it goes to show how the consumers and the industry have evolved with time. But it hasn’t killed the demand for printed albums. After all, printed albums are matchless in the way they heighten the experience for the client and present the artistry of the photographer in full glory. 

That’s not all. While a printed album combines the creativity and professionalism of a photographer’s craft, it also makes for significant appreciation in business profits. As a photographer, especially if you’re dealing with wedding clients, you can achieve thriving growth in your photography business by selling albums to your clients. 

Whet their desire for a printed album

There is a reason we fondly remember the family moments where flipping through albums and telling the associated stories were afternoons and evenings of delight. Help your clients see the value of printed Signature albums becoming a part of their personal histories. 

Here are five ways to make your clients want a printed album.

1. Start with the samples themselves

Often, clients don’t realize that they need an album until they touch and feel one. Studio album samples should be of high-quality craftsmanship so that clients fall in love with the product. Every photographer should include a range of customized designs so that the right one clicks for a client. For instance, our Leather Album with Presentation Box from our professional collection for photographers is a bestselling studio sample.  

5 Foolproof Ways to Make Your Clients Want a Printed Album

2. Champion the framing of moments today for the stories of tomorrow 

Social media will get the carefully posed and the best poised pictures. They will not have all the scenes of the story, and the story is important. 

From the carefully selected favors and table flowers, to the deep discussions about song selection, the bride’s apprehension just before the gown, the groom’s nervous laughter with his best man, the parents sitting together in thought, the cousin’s mistimed joke, the best friend’s awkward dance—so many moments make an occasion special. All these can go into an album, and become the bestseller that comes out at every gathering.

3. Sell the idea of an heirloom that will always be present

Online pictures can be shared wide but once you scroll away, they lie almost untouched in the marked folder. Besides, who is to say that the same social media platforms and storage devices will remain in use years late? Wedding books however, will always be around to flip through. 

In short, scrolling through the photos of their D-day doesn’t even compare to the experience of flipping the pages of a handcrafted heirloom album.


5 Foolproof Ways to Make Your Clients Want a Printed Album

4. Include printed albums in the package

Budget will be an important point of consideration for many clients. You can easily glide over this by including album designing and printing in the photography package itself. Since ordering later or separately turns out costlier, many clients are convinced to take it up.

5. Make it difficult to refuse and easier to buy

It really is a two-way approach. Many photographers often go ahead and pre-design a lavish spread either as a sample or as a draft before the final design. When clients have this tangible experience, it becomes impossible to let go. Second, include incentives, freebies, installment payment options, etc. so that clients are more inclined to buy.  

Clients trust photographers to capture the best moments of their special days, they will certainly trust them when they show the best way to present those memories as well.

Albums always click

As photographer you should remember that approaching the sale with the right intent will invariably lead to clients choosing to purchase an album. Don’t just sell a product, make a client see the value of an album as a timeless treasure. 

At Album Design Store, we can ease the whole pitch for you with our luxurious range of printed albums. We produce albums in acrylic to leather or linen finishes, have deluxe presentation boxes with glass and wood detailing, and manufacture high-quality prints in gloss and matte papers. Let us help you make your own album line a profitable reality!

A Mini Guide to the Hottest Wedding Photo Album Trends

Wedding photos are memories of ‘the D-Day’ distilled in frames and captured for eternity. What makes sure they stay that way is the wedding album. We’ve entered a brand new year recently and it’s the perfect time to dive into the latest trends for wedding photo albums.

1. The combination of print and digital making waves


Print or digital? Don’t even ask that question because, in 2021, it’s no longer about choosing one or the other.
With digital becoming almost an extension of our lives, there’s no way to ignore that it has also changed the way we capture and store our photos. And, while the charm of print photos and wedding albums will never fade, the option of keeping digital copies of their special day is increasingly lucrative for new couples.
Marrying the beauty of handcrafted albums with the timelessness of digital backups, our digital photo albums are the perfect way for photographers to capitalize on this trend. Perhaps, that’s why these albums are fast becoming the favorite product for our photography clients.

2. Acrylic cover albums make a big statement


Weddings are meant to be special. And, acrylic cover albums — with their brilliant aesthetics — justify it to a ‘T’. No wonder why acrylic or glass cover albums are taking the industry by storm and are our absolute best sellers!
They give photographers a wonderful canvas to showcase their handiwork and put the spotlight on the cover image. For couples, the beauty of these albums lies in their stunning good looks and durability. It’s a win-win!

3. No-fuss layouts save time and money


Keep it short and sweet as they say. Cluttered pages, multiple photo spreads, and fitting every piece of the photograph into ONE wedding album are practices that are taking a backseat.
This album trend is all about taking the minimalist route and letting the most important events shine in the wedding album. Don’t be mistaken though — it’s not to take away from the gorgeousness of an album. The simple, sleek layouts, such as 2-3 photos per page — or even spread — are a trend most professional wedding albums are featuring these days.
Besides the obvious benefit of keeping the limelight on the peak moments of the wedding day, this trimmed-down approach also provides more value for money. The clients love the option of having to spend on fewer pages for a premium album. Photographers can save time by keeping things simple — only the best shots make it to the wedding album, while they can deliver the rest in the form of digital copies.
Pro tip: Add a supreme quality custom presentation box-like, we offer here at Album Design Store—and elevate the ‘wow factor.


Wrapping it up…


These were three of our most-observed trends in professional wedding albums that are currently winning the hearts and crafts of wedding clients and photographers respectively. Luckily, as one of the leading destinations for high-quality and innovative photo albums, we can help you make the most of these trends and more!
In fact, we’re always a step ahead of the trends. So, explore our wedding album offerings or get in touch with us. We’re always excited to help you delight your clients and boost your business with our awesome range of products.

5 Unique Twists on a Standard Wedding Photo Album

The wedding season is here. A lot of couples are going to create memories that will last them a lifetime and some more. Helping them capture these memories are wedding photographers. And, it’s the seamless coordination, collaboration, and communication between the two that culminate to that one product: The dream wedding album!

The wedding album look has gone places. No more of that standard, a photo book that comes out only during nostalgia. You can now give unique twists to a standard wedding album. Here are five ideas on how to do that. 

1. Creativity with presentation boxes

Boxes that contain your albums make them more durable and also adds an extra richness to the contents inside. Presentation boxes or album box covers can have endless customizations. Your unique presentation box can have an acrylic window with a feature photo or can have rich leather. You can even emboss your presentation box with initials, wooden plates, and the color possibilities are immense.

2. Albums that become an heirloom piece

An album is not only meant for storing photos. Crafted the right way, it can transform into an heirloom that will be prided for generations. Feature intimate details from your wedding like a place for some dried flowers of your wedding bouquet, the invitation card, some lace from your wedding dress, the groom’s button bloom, or even some sand from your beach wedding venue. Heirloom albums within these boxes will make them complete.

3. Digitally-loaded album boxes

A professional product for photographers and videographers, and an assuring one for couples. The digital copies and back-ups of wedding photos and videos have almost become necessary now. You don’t have to hunt for that USB again when the guests want to see the photos! Boxes with a customized 3.0 Flash Drive has a place for your USB stick and HDD right within the box. The best way to deliver all images and raw footage in a simple, sophisticated, and convenient style.

4. Paper-free albums

Sustainability is a preferred theme for many weddings these days. Take this a step further and go paper-free for your wedding album as well. A unique twist to a standard wedding photo album could be one with a detachable LED screen. This premium album idea features a sophisticated box that stores the video player, stand, cable, etc. Feature a photo on top or monogram it to get your own sleek futuristic album.

5. Vintage archiving

Archival boxes for holding your wedding photo album are a great way to lend a retro touch to your memories. Handmade paper or pigmented cloth bindings can create a special personalized touch to your album. This effect can also come through the leather that has been distressed artistically or embossed. Even the photos can be printed on archival-quality paper variants like matte, silk, and metallic.

In the end, the memories reign supreme. Why not make sure that they are the best that can be? Album Design Store prints photos and creates masterpieces in custom presentation boxes and album box covers. So, the couples can concentrate on creating memories and the wedding photographers can focus on capturing them. Visit us to create the most unique wedding photo album today!